Publishing in the Platform Era
Audiences consume most of their content across their favorite platforms. The question for publishers is where to put their content — and how much of it to put there — as platforms come between them and their audiences.
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Vice UK and The Telegraph join Snapchat Discover ahead of UK election
June 5, 2017 • 3 min read -
How Refinery29 gets a 63 percent click-to-open rate on its biggest newsletter
June 1, 2017 • 2 min read -
State of social platform use in Germany in 5 charts
May 31, 2017 • 4 min read -
Publishers renew focus on search optimization — and find new tricks
May 30, 2017 • 4 min read -
The New York Times now has 13 million subscriptions to 50 email newsletters
May 30, 2017 • 3 min read -
Why the Financial Times is going vertical on WhatsApp to drive subscribers
May 26, 2017 • 4 min read -
Facebook recruits its top publishers for exclusive shows
May 25, 2017 • 3 min read -
What Copa90 learned from its ‘Saturdays are Lit’ Snapchat Discover series
May 25, 2017 • 4 min read -
‘Focused on profitability’: Why The Atlantic is shifting its focus to YouTube
May 25, 2017 • 4 min read -
The Dodo’s YuJung Kim on diversifying reach beyond Facebook
May 24, 2017 • 4 min read