Marketing on Platforms
It's a platform world, and we're all just living in it. Brands are grappling with how to create content across Facebook, Snapchat and Instagram -- and whatever new thing comes along next.
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‘Scaling our reach’: Tough Mudder is creating video content for Amazon
May 8, 2017 • 2 min read -
Snapchat taps Germany’s Bundesliga fans with football lenses
May 5, 2017 • 1 min read -
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The internet is freaking out after Skippy is discontinued in Canada
May 4, 2017 • 2 min read -
How BNP Paribas is targeting millennials on Snapchat
May 4, 2017 • 1 min read -
FuckJerry: How a viral Instagram meme account became a marketing agency
May 3, 2017 • 3 min read -
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As Facebook grows, brands say it’s gotten more complicated to work with
April 26, 2017 • 4 min read -
OH at the Digiday Brand Summit: ‘We have a power struggle’
April 20, 2017 • 3 min read -
Scale matters: Advertisers are opting for Instagram over Snapchat
April 20, 2017 • 4 min read -
Marketers have begun eyeing up Clips, Apple’s new camera app
April 19, 2017 • 3 min read -
Snapchat is launching a self-serve platform for Snap ads
April 17, 2017 • 4 min read