Digiday+ Research

Original research, charts and in-depth reports based on unique data collected from our proprietary audience of publisher, agency, brand and tech insiders.

  • Digiday Research: European publishers expect to make more money from branded content in 2019

  • Digiday Research: Which platforms publishers say monetize best

  • Digiday Research: Media buyers don’t rank Amazon, Twitter or Snap as must buys

  • Digiday Research: Exclusivity demands risk sinking video licensing deals

  • Digiday Research: GDPR has reduced programmatic revenues for a third of European publishers

  • Digiday Research: Media buyers say Amazon is the hardest platform to advertise on

  • hbo

    Digiday Research: HBO does OTT better than rival networks

  • Few marketers require performance guarantees for branded content

  • Digiday Research: Publishers expect advertising to drive revenue growth in 2019

  • Digiday Research: Media buyers slow to adopt ads.txt buying

  • Digiday Research: Platforms are derailing attribution measurement more than GDPR

  • Digiday Research: What marketers pay for branded content distribution

  • subscribe

    Digiday Research: For some publishers, subscription products require little resources