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WPP estimates commerce media spending to overtake TV this year
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563
Results for ‘wtf’
Member Exclusive
Media Briefing: Publishers say Q1 is ‘off like a rocket’ after a lousy 2023
February 22, 2024
Member Exclusive
Media Briefing: How Axios, Bloomberg and Semafor grew their events revenue in 2023
October 12, 2023
Member Exclusive
Future of TV Briefing: Smart TV makers seek to steal the screen
January 11, 2023
Member Exclusive
Media Briefing: Mid-year media check-in
July 6, 2023
Member Exclusive
Media Briefing: Publishers air pain points at the Prebid Summit
October 26, 2023
Member Exclusive
Marketing Briefing: Why brands like Verizon, Tushy, Anytime Fitness ran with more interactive Super Bowl efforts this year
February 14, 2023
WTF Series
WTF is office hoteling software?
April 18, 2022
Sponsored
WTF is Creative Refresh?
February 19, 2022
WTF Series
WTF is Google’s Topics?
February 21, 2022
Member Exclusive
Marketing Briefing: Inflation pushes marketers to value messaging and ongoing sales promotions as they court ‘savvy shoppers’
December 13, 2022
WTF Series
WTF is the Digital Markets Act?
April 6, 2022
Member Exclusive
Media Briefing: How 3 publishers are making their sites more/less habitable to AI crawlers
February 15, 2024
WTF Series
WTF are TV carriage fees?
March 14, 2022
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