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2435 Results for ‘tiktok’

Gaming & Esports

Why Snapchat is using a custom video game to get closer to its agency partners

September 27, 2023
Member Exclusive

Media Buying Briefing: Handicapping the 2025 national ad marketplace, from an investment POV

January 20, 2025
Business of TV

In housing market squeeze, real estate brands retool their marketing spend to maintain brand awareness

October 16, 2023
Marketing on Platforms

Here are the cases for and against the so-called unhinged social media manager

July 24, 2023
Super Bowl

With $7 million price tag per Super Bowl ad, brands are ‘hacking’ the system. Here’s how.

February 8, 2024
Member Exclusive

Pitch deck: How WeAre8 presents itself to advertisers as it launches in the U.S.

August 10, 2023
Super Bowl

How Taylor Swift lit up advertisers’ Super Bowl playbooks

February 7, 2024
Experimental Channels

BeReal is challenged to keep marketers’ attention without robust advertising offerings

October 25, 2022
The 2025 Notebook

Here’s what you need to know about Perplexity’s Andrew Beck — the exec convincing advertisers to get involved

January 6, 2025
Marketing on Platforms

‘Highest conversions’: Why direct-to-consumer period care brand Viv is looking to TikTok to build community, boost brand awareness

June 6, 2022
Beyond Ads

Shopify goes back to the ’90s with voice of AOL’s ‘You’ve got mail’

October 21, 2022
Marketing on Platforms

Here is how much TikTok, Meta and other social platforms are paying creators

October 20, 2022
Experimental Channels

‘Ninguna otra plataforma será Twitter’: A los profesionales del marketing aún no les convencen las alternativas a Twitter

January 17, 2023

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