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2432 Results for ‘tiktok’

Member Exclusive

Future of TV Briefing: How programmatic became a bigger part of the TV and streaming ad business in 2023

November 29, 2023
Marketing on Platforms

Temu’s tariff-induced ad retreat opens a window for retail rivals

April 17, 2025
Brands in Culture

How a partnership with 49ers quarterback Brock Purdy shows the evolution of local car dealership advertising

September 13, 2023
The Creator Economy

Why the ad industry is redefining what it means to be a creator vs. influencer

November 7, 2024
Gaming & Esports

Why Epic Games’ UEFN and Fortnite Creative marketing push is sparking calls for more transparency from some creators

December 19, 2024
Marketing on Platforms

LinkedIn accelerates its pitch to B2B marketers with AI-powered ad tools

December 18, 2024
Member Exclusive

Media Buying Briefing: Exploring the many ways creative and media are coming back together

January 22, 2024
Member Exclusive

Research Briefing: Small publishers worry less about measurement than larger publishers

July 27, 2023
Publishing in the Platform Era

How The Wall Street Journal hopes to reach young news consumers on TikTok

December 12, 2022
Future of Measurement

Influencer agency adopts brand lift metrics across campaigns to address measurement challenges

September 28, 2023
Gaming & Esports

Why StreamElements is launching a ‘side sponsorship’ tool to widen creators’ advertising options

September 23, 2024
Marketing in Sports

Athlete creators have become must-have partners for brands at March Madness

March 27, 2025
Member Exclusive

Marketing Briefing: Marketers appreciate the ‘legroom’ for tests with Google’s latest cookie delay

April 30, 2024

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