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AI is turning ad tech into a fight for the brain behind the buy
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2793
Results for ‘tiktok’
Marketing on Platforms
How social-centric Gallery Media is taking on events, TikTok Shop and ever-changing algorithms
January 23, 2024
The Sports Marketing Playbook
Spirits brands look to sports, sponsorship and celebrity playbook to convert younger consumers
May 19, 2026
Media
How Pinterest went from selling views to selling clicks and conversions, with CRO Bill Watkins
March 11, 2025
Member Exclusive
Future of TV Briefing: How publishers are turning podcasts into video talk shows
September 25, 2024
Marketing on Platforms
Instagram offers a new guide to advertisers to convince them to try out its creator marketplace
July 17, 2025
The Creator Economy
Mega creators find that their personalities alone aren’t scalable as standalone businesses
May 7, 2026
Member Exclusive
Marketing Briefing: What to make of the major marketing trends of the first half of 2024
July 9, 2024
Managing Through Crisis
‘There seems to be a mind shift’: Advertisers keep ad spending flexible as uncertainty persists
January 29, 2026
Gaming & Esports
How TikTok is using data to convince gaming brands to spend on the platform
October 27, 2023
Evolving Agencies
As industry layoffs become the ‘new normal’, so does fear of AI’s impact on adland’s job market
November 13, 2025
Member Exclusive
Future of TV Briefing: 6 charts that sum up the state of streaming subscriptions
September 10, 2025
Member Exclusive
Research Briefing: Gen Z gets breaking news first through social media like TikTok
January 25, 2024
The Creator Economy
Social platforms become ‘marketing engines’ as creators look for direct deals to earn money
January 24, 2024
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