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Even with a new U.S. TikTok deal in sight, marketers feel uneasy
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2377
Results for ‘tiktok’
Sponsored
Report: How brands are using TikTok as a growth channel
May 10, 2021
Brands in Culture
‘Go back to being authentic’: How 150-year-old Prudential Financial wants to maintain brand relevance
November 17, 2021
Retail Revolution
In graphic detail: How influencers drive social commerce sales
May 11, 2022
Member Exclusive
Digiday Guide: Everything you need to know about Gen Z’s media consumption habits
June 23, 2021
Media
Here’s how 2021 went for publishers in five charts
December 29, 2021
Member Exclusive
Marketing Briefing: As Juneteenth nears, some brands’ lack of diversity shows in their performative marketing
May 31, 2022
Awards
Kellogg’s, LEGO and Michelob Ultra are Digiday Content Marketing Awards winners
March 23, 2022
The Programmatic Marketer
With media optimization a game of diminishing returns, advertisers turn the screws on creative quality online
January 19, 2022
Brand Safety
‘A triple whammy’: New study shows the dangers of brand proximity to viral video content
September 28, 2021
Member Exclusive
Marketing Briefing: Marketers find value in new channels ahead of this unusual back-to-school season
July 20, 2021
Publishing in the Platform Era
How El Dodo’s Facebook and YouTube strategy led to profitability in three years
August 16, 2021
Marketing on Platforms
‘A symbiotic relationship’: Why social media platforms are getting in front of the growing creator economy
June 16, 2021
Content & Commerce
How eos skincare rode a TikTok trend to sales increases
April 16, 2021
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