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In Graphic Detail: Why platforms are turning social video into living room TV
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    2491 Results for ‘tiktok’
  • Influencers
    Modern Retail

    Cómo la IA se está infiltrando en el marketing de influencers

    April 3, 2023
  • Evolving Agencies

    A medida que crece el marketing de influencers, marcas y agencias experimentan con nuevas herramientas de contenidos

    December 9, 2022
  • Awards

    Mindshare, Xaxis, Samba TV and Campfire are Digiday Marketing and Advertising Awards Europe finalists

    December 14, 2021
  • Marketing on Platforms

    ‘It’s not a peanut butter spread approach’: How advertisers are adapting to a more nuanced social landscape

    February 28, 2022
  • Business of TV

    GroupM’s Bharad Ramesh explains why TV advertising’s measurement shift is only getting started

    July 5, 2022
  • Member Exclusive

    Future of TV Briefing: Frequency management continues to be a challenge for streaming advertisers

    February 15, 2023
  • executives contract tv
    Member Exclusive

    Future of TV Briefing: TV networks’ total audience push likely to stretch to a full-court press in this year’s upfront negotiations

    April 13, 2022
  • The Creator Economy

    Village Marketing founder Vickie Segar predicts shifts in influencer marketing, other trends after WPP acquisition

    March 3, 2022
  • Member Exclusive

    Media Buying Briefing: Influencer marketing costs keep rising with demand despite long-term challenges

    February 13, 2023
  • The lead image shows an illustration of money with the TikTok logo in the center.
    Marketing on Platforms

    ‘A few more strategic decisions’: What it’ll take for TikTok’s ad offerings to get advertiser buy in

    August 2, 2021
  • Wallet and Credit Card on computer screen, which represents YouTube's process.
    Beyond Ads

    American Express is using QR codes and billboards to promote small businesses

    July 11, 2022
  • The header image shows three illustrated depictions of TV and digital streaming.
    Member Exclusive

    Future of TV Briefing: How the future of TV shaped up in 2021

    December 22, 2021
  • Member Exclusive

    Media Briefing: Publishers test new tactics for keeping ad dollars in-quarter

    April 20, 2023
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