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Results for ‘tiktok’
Brands in Culture
With false advertising lawsuits on the rise, brands risk long-term harm to their image
February 24, 2023
Retail Revolution
Digiday DealBook: Google’s advertising updates to YouTube, Meta’s Giphy acquisition stalled, Elon Musk’s talk with Twitter employees and more
June 20, 2022
Marketing on Platforms
‘TikTok is where we see UGC work really hard for us’: Why Bush’s next ad will be creator-made
February 3, 2022
Member Exclusive
Future of TV Briefing: What if streamers adopted an ad revenue-sharing model for original programming?
August 24, 2022
Modern Retail
‘Una construcción sin caducidad’: Detrás de la campaña global de marketing Prime de Amazon
September 6, 2023
Sponsored
Brands are redefining the rapidly growing creator economy
December 20, 2022
Beyond Ads
Why health care network Tia wants to reach women through OOH, social media
October 3, 2022
Marketing on Platforms
‘Now we work with thousands’: How getting on TikTok transformed this drink brand’s influencer strategy
October 7, 2021
Evolving Agencies
WPP’s Rob Reilly on the power of creative excellence
August 12, 2022
Digiday @ Cannes
Cannes Briefing: Media and marketing’s return to the Croisette is ‘a marathon, not a sprint’
June 20, 2022
Digiday @ CES
Resumen CES: “Ahora mismo estamos en medio de una tormenta” mientras Google elimina las cookies de terceros
January 10, 2024
Member Exclusive
Media Buying Briefing: A comprehensive look at the holding companies’ AI strategies and investments to date
July 31, 2023
Member Exclusive
Media Briefing: How CRO Gillian White is leading Capital B into expansion mode
February 23, 2023
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