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GLP-1 draws pharma advertisers to double down on the Super Bowl
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SHAPING WHAT’S NEXT IN MEDIA
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Results for ‘tiktok’
Modern Newsroom
Simone Oliver steps down as Refinery29 editor-in-chief
July 14, 2022
Beyond Ads
Why health care network Tia wants to reach women through OOH, social media
October 3, 2022
Modern Retail
Cómo Sera Labs está aprovechando su asociación de celebridades con Nicole Kidman
March 27, 2023
Media
Publishers drop paywalls and release editorial packages to coincide with Earth Day
April 22, 2022
Marketing on Platforms
The niche effect: How non-traditional brands are connecting with avid fans on TikTok
November 12, 2021
Business of TV
Gen Z, diverse audiences the focus of ad-supported streamers, platforms and publishers on NewFronts day one
May 2, 2023
Member Exclusive
Media Buying Briefing: ‘It’s tough to fight City Hall’ Why more TV ad dollars aren’t following audiences to digital and social video
March 28, 2022
Sponsored
Brands are redefining the rapidly growing creator economy
December 20, 2022
Navigating Economic Instability
What downturn? In real terms, ad spending is doing just fine
May 1, 2023
Member Exclusive
Media Briefing: The media business’s mid-year review
July 7, 2022
Brands in Culture
With false advertising lawsuits on the rise, brands risk long-term harm to their image
February 24, 2023
Member Exclusive
Future of TV Briefing: TV news networks are stocking their streamers with their biggest names
January 26, 2022
Future of TV
How publishers like ESPN are assessing their TikTok videos’ performance
November 29, 2021
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