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2309 Results for ‘tiktok’

Brands in Culture

Zola y Tinder abogan por la Ley de Respeto al Matrimonio en su nuevo plan de marketing

September 14, 2022
Member Exclusive

Media Briefing: Parallel path tests are publishers’ best tool for selling advertisers on first-party data offerings

June 22, 2023
Member Exclusive

Future of TV Briefing: Why OTA TV networks should be advertising in the Super Bowl

February 9, 2022
Member Exclusive

Media Briefing: Ad spending is slowing, but it’s a return to ‘normal’

May 4, 2023
The Confessions

‘You need to become a jack of all trades’: Confessions of a publicist on the importance of changing strategies as media evolves

April 25, 2022
Marketing on Platforms

Hyundai incluye canción del Mundial de Fútbol con BTS en su estrategia de marketing

September 28, 2022
Brands in Culture

Why Guitar Center is focusing its marketing efforts on ‘inspiration for new musicians’

April 21, 2022
Member Exclusive

Marketing Briefing: ‘A very nervous bunch of CMOs’: How the ripple effects of the current uncertainty is affecting the ad industry

August 9, 2022
Marketing

‘The most effective play for where we are right now’: Why an insurance startup is betting big on digital video ads

March 25, 2022
Member Exclusive

Media Briefing: How the digital media industry spent the summer

September 8, 2022
Member Exclusive

Media Buying Briefing: Planning and activating around influencer marketing has gotten better, but measurement still has a ways to go

February 21, 2022
Member Exclusive

Media Buying Briefing: Media agencies look to Web3, influencers to grow content marketing

October 31, 2022
Member Exclusive

Future of TV Briefing: The pandemic-era programming hall of fame

August 4, 2021

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