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“It’s about change management’: Sir Martin Sorrell says the billable hour is dying, but getting clients to move in is proving harder
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Modern Retail
Los vendedores sopesan los pros y los contras de unirse a la plataforma MakerPlace de Michaels
November 10, 2023
Brands in Culture
Fender wants to tap into nostalgia, experiential as people are ‘drawn to the vintage look’
October 12, 2022
Brands in Culture
En vísperas de la Eurocopa 2024, las marcas miran más allá de la televisión para estirar presupuestos
April 26, 2024
Marketing on Platforms
Google debuts first 3D Times Square billboard to catch attention of millennials, Gen Z
December 23, 2022
Glossy
Maybelline aumenta su inversión en Reddit para promocionar su SuperStay Powder Foundation
October 11, 2023
Member Exclusive
Marketing Briefing: How marketers are finding ways to use the latest buzzy AI tool, ChatGPT
January 10, 2023
Content & Commerce
How much can states regulate social media? The Supreme Court hears cases for and against
February 27, 2024
Member Exclusive
Future of TV Briefing: The 2022 glossary
August 31, 2022
Member Exclusive
Media Buying Briefing: Can agencies help brands expand gaming and esports as women’s sports shine?
April 22, 2024
The Creator Economy
Here are the hidden costs of being a creator
December 16, 2022
Marketing on Platforms
Why mass marketing will not work on Gen Z – it’s all about subcultures
October 12, 2022
Digiday @ Cannes
Resumen de Cannes: La ausencia de Twitter en Cannes deja espacio a sus competidores
June 20, 2023
Beyond Ads
Liquid I.V. spends more in ads to reach Gen Z, millennials
May 9, 2023
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