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AI is turning ad tech into a fight for the brain behind the buy
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2793
Results for ‘tiktok’
The 2023 Notebook
Marketers to focus on Gen Z in 2023 with dollars moving to TikTok, raw approach to creative
January 3, 2023
Super Bowl
How Taylor Swift lit up advertisers’ Super Bowl playbooks
February 7, 2024
Brands in Culture
Dos años después, el primer CMO de Bose esboza su plan para la marca
May 30, 2023
Glossy
Instagram impulsa el 70% de los ingresos de Ring Concierge
June 26, 2023
Member Exclusive
CMO Strategies: eBay, Hyundai, Duolingo and other advertisers share key tactics for marketing channels
September 3, 2024
Member Exclusive
Media Buying Briefing: Agencies bet on PR with acquisitions and AI investments
June 3, 2024
Marketing on Platforms
Here’s why Paycom partnered with TikTok star Corporate Natalie to bring digital ads to TV
August 31, 2022
Marketing on Platforms
‘Not going to pretend that we’ve got a fancy strategy’: How Ladbible is getting a feel for Meta’s Twitter rival Threads
July 13, 2023
Marketing on Platforms
Sprite intenta llegar a la Generación Z y a los millennials con códigos QR y gasto en redes sociales en honor al 50 aniversario del hip-hop
June 27, 2023
Business of TV
Here are three ways the Hollywood strikes will impact the TV business from the media buyer’s perspective
July 27, 2023
Sponsored
How marketers across industries are learning compliance lessons from banking and healthcare
July 11, 2023
Marketing on Platforms
Why YouTube’s focus on competing with streamers may have hurt the platform as brands focus on TikTok
December 1, 2022
Marketing on Platforms
Here’s what the major platforms Meta, TikTok, Twitter, others are likely wishing for this holiday season
December 21, 2022
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