You searched for metrics - Page 29 of 222 - Digiday

2881 Results for ‘metrics’

The Business of AI

Advertisers are starting to walk away from platforms’ AI solutions that once promised them everything

March 26, 2025
Digiday Publishing Summit

How Business Insider’s AI-based paywall strategy increased conversions by 75%

September 25, 2024
Digiday Publishing Summit

How Hearst Magazines is maintaining signal strength amid the shift from deterministic to probabilistic modeling

September 25, 2024
Future of Measurement

How animated creative ad formats could yield stronger attention, recall metrics

June 30, 2023
Retail Revolution

Retailers are making a play for brand dollars, but advertisers aren’t convinced just yet

December 4, 2024
Sponsored

How publishers leverage community as a personalization and revenue tool

January 20, 2026
Brands in Culture

CMOs prepare for a Trump presidency in 2025 — which will be a different kind of CMO from his first term

January 20, 2025
Member Exclusive

Media Buying Briefing: Influencer marketing costs keep rising with demand despite long-term challenges

February 13, 2023
The Creator Economy

How creators are using generative AI in podcasts, videos and newsletters — and what advertisers think about it

May 9, 2025
Sponsored

How playable ads are converting users and increasing ROI

November 27, 2024
Member Exclusive

Media Buying Briefing: How media agencies are preparing for Google’s third-party cookie to go away – actually this time

November 13, 2023
Gaming & Esports

Why McDonald’s and Coca-Cola still see gaming as an experimental marketing channel

November 17, 2023
Member Exclusive

Media Buying Briefing: WPP and Stagwell offer a tale of two outlooks

March 3, 2025

<
1
…
27
28
29
30
31
…
222
>