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2444 Results for ‘global creative’

Marketing on Platforms

Why YouTube’s focus on competing with streamers may have hurt the platform as brands focus on TikTok

December 1, 2022
Digiday Awards

Hearts & Science, Spectrum Reach, Champion, Madewell and Comfort Dental are finalists for this year’s Digiday Media Buying & Planning Awards

April 4, 2023
Member Exclusive

Media Buying Briefing: A comprehensive look at the holding companies’ AI strategies and investments to date

July 31, 2023
Equality and Opportunity

Why Black creators say relationships with platforms remain strained

May 17, 2023
The Business of AI

How AI and other emerging tech showed up during the FIFA Women’s World Cup

August 21, 2023
Brands in Culture

Twitter’s original logo designer explains why the bluebird worked so well, and how ‘X’ changes everything

July 26, 2023
The Business of AI

AI Briefing: All the news that’s fit to prompt

September 11, 2023
The Creator Economy

The case for and against micro-influencers

July 17, 2023
Experimental Channels

Content stays in focus at CES 2023 as it adapts to changing technology

January 10, 2023
The Creator Economy

Creators still turning down work as the Hollywood SAG-AFTRA strike continues

September 22, 2023
Brands in Culture

David Beckham and ‘Carnitas’: How Frito-Lay’s World Cup marketing strategy served up celebs and regional snacking flavors

December 5, 2022
Member Exclusive

Media Buying Briefing: Could virtual interns and brand safety bots be the future of AI for media agencies?

January 23, 2023
Marketing on Platforms

Marketers are going to have to wait for search advertising on TikTok

May 22, 2023

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