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Digiday+ Research
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2488
Results for ‘global creative’
Member Exclusive
Media Buying Briefing: How ChatGPT and creators will transform media agency AI strategies
April 24, 2023
Member Exclusive
CMO Strategies: Retail media continues to mature, as RMNs from the likes of Ulta and Gopuff build on their strengths
April 16, 2025
Member Exclusive
Future of TV Briefing: A Q&A with Colin and Samir’s Samir Chaudry on the state of the creator economy
February 21, 2024
Business of TV
TikTok, Meta, Vevo announce new ad products and planning tools on NewFronts’ final day
May 5, 2023
Marketing on Platforms
TikTok’s growth has brands like The Athlete’s Foot seeking TikTok agencies
August 28, 2023
Gaming & Esports
Why Misfits is rebranding to pivot away from competitive gaming
June 20, 2023
Digiday Awards
Hearts & Science, Canidae and Levi’s are Digiday’s Media Buying and Planning Awards winners in 2023
April 18, 2023
Member Exclusive
Media Buying Briefing: Holding companies and attention metrics, a KPI or a currency?
February 27, 2023
Marketing on Platforms
Google, Meta and large media agencies Havas, Horizon are increasingly focused on, and investing in, AI-powered advertising
February 6, 2023
Marketing on Platforms
Can Meta remain the ‘holy grail of paid advertising’ with challenges, challengers and Advantage+?
June 8, 2023
Agency Culture
How agencies are shaping the future of DEI beyond their own walls
March 27, 2023
Evolving Agencies
How much content is too much? Agencies are starting to ask that question
June 2, 2023
Member Exclusive
Media Buying Briefing: How the holding companies are taking differing approaches to rolling out gen AI
February 5, 2024
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