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Publishers’ scorecard on Google’s ad tech remedies: they’re progress, but far from a clean win
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2534
Results for ‘global creative’
The Creator Economy
Marketers say usage rights are driving up the price to work with creators
September 4, 2026
The Business of AI
With AI, agencies advance CTV contextual targeting by seeking emotional connections
September 11, 2024
Marketing on Platforms
Amazon’s expanding ad platforms casts shadow on ad tech cottage industry
March 5, 2025
Marketing on Platforms
Meta’s Superintelligence Labs is already becoming part of the pitch to marketers
August 8, 2025
Member Exclusive
Marketing Briefing: How co-branding became ‘a key piece’ of how marketers plan their year
November 26, 2024
Retail Media Rewritten
How brands like Vuori, Rothy’s and Away have adapted to the new DTC landscape
January 20, 2026
Marketing on Platforms
DTC company Shapermint’s AI influencer engine highlights how marketers are actually using the tech
July 9, 2024
The Business of AI
Google rolls out more tools for advertisers — including new formats for AI-generated search
May 22, 2024
The Creator Economy
Influencer agencies expand their consulting services as competition grows
May 15, 2024
Sponsored
How personalization and privacy are shaping how brands and retailers connect with consumers
January 21, 2025
Strategizing for the Future
How AI’s energy needs conflict with media agencies’ carbon reduction efforts
June 7, 2024
Member Exclusive
Marketing Briefing: Why nostalgia marketing can be a crutch
September 17, 2024
Agency Culture
The holdco exodus is becoming a founding, independent class
May 19, 2025
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