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2444 Results for ‘global creative’

Digiday Awards

Mastercard, Samsung and 7-Eleven are 2024 Greater Good Awards winners

October 8, 2024
Member Exclusive

Media Buying Briefing: How incrementality testing helps tackle cookie, attribution challenges

October 14, 2024
Member Exclusive

Media Buying Briefing: Agencies bet on PR with acquisitions and AI investments

June 3, 2024
Member Exclusive

Media Buying Briefing: Strategy veteran Anush Prabhu says agencies need to change how they help launch brands

January 29, 2024
Member Exclusive

Future of TV Briefing: How focus groups and media mix models can help incrementality-seeking CTV advertisers

December 11, 2024
Equality and Opportunity

Boycotts and backlash reveal complications in changing DEI landscape

February 3, 2025
Marketing on Platforms

Ad tech’s IPO dreams are stirring again – MNTN just made them look a bit more real

May 28, 2025
Member Exclusive

Media Buying Briefing: AI’s impact on search forces agencies to rewrite the marketing script

October 6, 2025
The Creator Economy

In graphic detail: Inside the creator economy’s M&A boom

August 4, 2025
Member Exclusive

Media Buying Briefing: Publicis Media’s Jessica Berger on AI and innovation

July 8, 2024
Marketing on Platforms

Here are the cases for and against AI agents

January 10, 2025
The Creator Economy

Mega creators find that their personalities alone aren’t scalable as standalone businesses

May 7, 2026
Member Exclusive

Future of Marketing Briefing: Marketers confront a new kind of brand safety problem in AI video

October 24, 2025

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