You searched for focus group model - Page 42 of 117 - Digiday

1520 Results for ‘focus group model’

Member Exclusive

Marketing Briefing: Why marketers are dangling the AOR carrot by asking agencies to ‘test drive’ with project work

March 7, 2023
The Programmatic Marketer

‘The death of the undifferentiated SSP’: Scale SSPs say they’re not going anywhere anytime soon

March 1, 2023
Business of TV

Dentsu, Comscore partnership set to boost local TV measurement with advanced analytics

September 22, 2022
Gaming & Esports

Dentsu’s new global gaming lead reflects on gaming strategy ‘void’ in advertising, media

December 1, 2022
Member Exclusive

Media Buying Briefing: How Traction evolved into a marketing accelerator, and what that means

March 27, 2023
Navigating Economic Instability

Dentsu’s forecast for 2023 shows a year of slowing growth reaching $740B, led by digital

December 15, 2022
Brands in Culture

Digiday DealBook: New NFL streaming service, Instagram shuts down e-commerce site, HBO Max and Discovery+ streaming merger, and more

August 8, 2022
Navigating Economic Instability

‘Time to go on the offense’: In a choppy ad tech M&A market, strategic investors eye deals

December 1, 2022
Retail Revolution

Why retail media’s growth spurt could be stunted by unaddressed data and competition challenges

February 2, 2023
Member Exclusive

Media Briefing: The pros and cons of three commerce pricing models

June 30, 2022
Marketing on Platforms

BeReal still has potential for advertisers, but its hype period is well and truly over

February 28, 2023
Marketing

Elon Musk’s appeal to Twitter advertisers leaves many with questions

October 28, 2022
Subscriptions

‘The sustainable model’: Rationalizing The New York Times’ plan to go all in on ads with subs-heavy The Athletic

September 15, 2022

<
1
…
40
41
42
43
44
…
117
>