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1520 Results for ‘focus group model’

Navigating Economic Instability

Atlas Obscura wants to be profitable before raising funds in a tricky media market

January 30, 2023
Member Exclusive

Media Briefing: The media industry’s top takeaways of 2022

December 22, 2022
Programming & Production

Publishers are taking a longer form approach to event activations

October 10, 2022
Experimental Channels

Could BeReal be the first successful social media channel to grow without ad support?

November 15, 2022
Member Exclusive

Media Buying Briefing: Separating agency progress from posturing around carbon reduction and sustainability

September 26, 2022
Future of Measurement

Havas Media Group bumps up its commitment to attention metrics, which is linked to positive emissions and sustainability

June 3, 2022
Digiday+ Media Briefing

Media Briefing: Publishers prepare for an earlier holiday shopping season

October 6, 2022
Awards

Aveda, OLAY, Nike and Ally are finalists for this year’s Greater Good Awards

November 29, 2022
Member Exclusive

Media Briefing: How U.K.-based media companies are continuing their push into the U.S.

March 2, 2023
Member Exclusive

Media Briefing: Parallel path tests are publishers’ best tool for selling advertisers on first-party data offerings

June 22, 2023
Member Exclusive

Media Briefing: How CRO Gillian White is leading Capital B into expansion mode

February 23, 2023
Content & Commerce

Publishers are struggling to keep commerce shops open, but creating brand identity in products holds promise

September 19, 2022
Brands in Culture

Digiday DealBook: Trump’s media company hits acquisition snags, Meta launches Meta Pay, Netflix makes inroads on ad-based subscriptions and more

July 4, 2022

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