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How USA Today Co. is trying to beat AI Overviews on World Cup news
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    3134 Results for ‘display ads’
  • microsoft
    Marketing

    ‘Reclaim a seat at the table’: Microsoft is diversifying its advertising business

    August 7, 2019
  • Publishing in the Platform Era

    ‘The risk is so low as an advertiser’: Some publishers are making more money from Apple News

    August 7, 2019
  • Media

    ‘Can it be done quickly?’: Publishers find speed essential as ad budgets pop up

    June 11, 2020
  • Life Beyond the Cookie

    The Washington Post is preparing for post-cookie ad targeting

    July 16, 2019
  • Content & Commerce

    Streaming video wars are giving publishers an affiliate fee bump

    July 10, 2019
  • raining money
    Media

    Ad-blocking growth is ‘contained’ but UK publishers lose nearly £1 million a year

    May 9, 2019
  • OpenAP
    Beyond Ads

    It’s reach or niche for media buyers considering placing client dollars with publishers’ video studios

    June 26, 2020
  • Media

    As brand advertising budgets get pinched, publishers pivot to cater to direct response

    June 9, 2020
  • OpenAP
    Media

    Deep Dive: Future of TV

    May 18, 2020
  • unified pricing
    The Programmatic Marketer

    Why Google’s decision to withhold programmatic data is pushing some advertisers to pull ad spending

    March 23, 2020
  • Marketing on Platforms

    ‘Building up a community first’: Instagram Reels has little on offer for advertisers — for now

    August 6, 2020
  • Managing Through Crisis

    Despite recession, Jaguar plans to keep driving advertising through the crisis

    June 11, 2020
  • Publishing in the Platform Era

    LadBible sees 160% digital ad revenue bump from monetizing social audience

    July 17, 2019
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