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19927 Results for ‘branding’

The Business of AI

Brands look to experiential marketing as antidote to AI slop, digital fatigue

December 11, 2025
The Confessions

Confessions of a comms exec on exploring conservative media partnerships in hyper-partisan era

July 23, 2025
Navigating Economic Instability

Amid economic pressure, brands usher in Black Friday by trimming deals

November 26, 2025
Member Exclusive

Media Buying Briefing: Production and media squeeze lead brands to run campaigns for longer

May 25, 2026
The Creator Economy

Brands and influencers are not including intellectual property clauses addressing AI in their deals

November 10, 2025
Brands in Culture

WPP expands AI capabilities to boost brand performance with Sightly partnership

November 4, 2025
Marketing

Video: How AI is redefining brands’ approach to creativity and customer connection

October 27, 2025
Marketing on Platforms

Should brands be so online? Nutter Butter’s extreme social persona speaks to changing brand dynamics

November 8, 2024
Digiday Publishing Summit

In the AI dealmaking rush, Trusted Media Brands is at the table but holding back

October 6, 2025
Retail Revolution

TikTok is talking to brands like it’s a grocer now

October 2, 2025
Member Exclusive

Marketing Briefing: Inside the evolution of celebrity brand partnerships

February 25, 2025
The Creator Economy

Brands turn to creators to build World Cup buzz amid a logistics nightmare

21 hours ago
The Sports Marketing Playbook

Spirits brands look to sports, sponsorship and celebrity playbook to convert younger consumers

May 19, 2026

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