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19927 Results for ‘branding’

The Creator Economy

Some micro influencers find promising security in brand ownership over sponsorships

May 5, 2026
Strategizing for the Future

U.K. brands increase media spend despite economic storm clouds

April 16, 2026
The Creator Economy

Creator scandals have turned morality clauses into brands’ go-to exit strategy

April 13, 2026
Brands in Culture

What OpenAI’s TBPN deal reveals about branded entertainment’s limits

April 6, 2026
The Sports Marketing Playbook

Genius Sports opens up real-time live sports targeting to brands

March 27, 2026
The Creator Economy

YouTube is building infrastructure for the full creator-brand partnership life cycle

March 24, 2026
Sponsored

Brands are reinventing performance marketing for a flattened funnel

November 20, 2024
The Creator Economy

Why more brands are rethinking influencer marketing with gamified micro-creator programs

March 2, 2026
Brands in Culture

The in-house entertainment studio is having its social media team moment

March 11, 2026
The Rundown

The Rundown: Why YouTube has become key for brand GEO strategies

February 25, 2026
Member Exclusive

Media Briefing: Publishers explore selling AI visibility know-how to brands

February 19, 2026
Marketing on Platforms

OpenAI’s plan for ChatGPT ads starts with brands, not agencies

February 5, 2026
Beyond Ads

Tariff whiplash throws a wrench in brands’ supply chain diversification plans

August 14, 2025

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