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1413 Results for ‘behavioral targeting’

Retail Revolution

‘We’re all figuring out what our new reality is’: How DTC underwear brand Thinx is diversifying its media mix with more OOH

September 24, 2021
Sponsored

In the age of consumer privacy, relevance wins for advertisers

August 24, 2021
Marketing on Platforms

The Rundown: Even with 1B active users, TikTok still lacks lots of basics

September 29, 2021
Sponsored

Report: The state of programmatic in 2021

July 2, 2021
Member Exclusive

CMO Summit Recap: Marketers brace to take on the metaverse in a big way

February 14, 2022
Life Beyond the Cookie

For U.S. News and World Report, first-party audiences are in decision mode

May 17, 2021
The Long Goodbye

Poof! When Google extended the cookie deadline, urgency behind testing publishers’ new ad products subsided

September 13, 2021
Member Exclusive

Media Briefing: What to expect from the Digiday Publishing Summit 2022

March 24, 2022
Sponsored

How 40 years of music videos on TV taught marketers about context and nuance

August 29, 2021
Gaming & Esports

Myth buster: Misconceptions about the relationship between gamers and brands

December 2, 2021
Media

A Q&A with Reach’s Terry Hornsby on how the U.K. publisher plans to reach 10 million registered users

December 10, 2021
Life Beyond the Cookie

‘Good proxy for propensity’: Group Nine preps first-party data offering focused on video views

June 2, 2021
Member Exclusive

How the Washington Post is preparing for the end of the third-party cookie

May 13, 2020

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