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AI ‘girlfriend ads’ are fueling a new wave of MFA sites
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    1413 Results for ‘behavioral targeting’
  • The lead image is an illustration of a robot watching TV.
    Member Exclusive

    Future of TV Briefing: A Q&A with NBCUniversal’s chief data officer John Lee

    October 19, 2022
  • two hands sharing data
    Future of Measurement

    ‘A very, very strategic moment’: In conversations about 2022 ad deals, first-party data takes center stage for more publishers

    December 9, 2021
  • working from home
    Member Exclusive

    Media Buying Briefing: Omnicom’s OMD takes the next step in turning attention metrics into a valuable KPI for brands

    November 22, 2021
  • brand safety
    Brand Safety

    Twitter leads the third Media Responsibility Index, as Mediabrands/MAGNA mulls expanding beyond just social media

    February 2, 2022
  • Member Exclusive

    Media Briefing: A Q&A with The Atlantic’s Nicholas Thompson

    April 21, 2022
  • chair
    Life Beyond the Cookie

    Publisher and agency executives scrutinize email-based universal IDs as the third-party cookie’s long-term heir apparent

    October 18, 2021
  • Sponsored

    How advertisers are navigating advanced TV and premium video convergence

    October 21, 2021
  • Featured Image for a Digiday story: "Bloomberg expands DE&I coverage with dedicated equality vertical"
    Equality and Opportunity

    How media companies are trying to make their newsrooms as diverse as the markets they serve

    March 30, 2022
  • google reaper
    Life Beyond the Cookie

    Google considers switching FLoC to a topic-based approach, as exec acknowledges cookie replacement has fingerprinting potential

    August 11, 2021
  • corona business trends
    Member Exclusive

    Media Briefing: How the pandemic did — and didn’t — change the media industry

    March 11, 2021
  • Sponsored

    Where publishing teams stand in their pursuit of third-party cookie alternatives

    October 10, 2021
  • Illustration of a gaming metaverse.
    Gaming & Esports

    Before Meta, there was Habbo: How social games laid the framework for the metaverse

    November 3, 2021
  • Member Exclusive

    Media Briefing: With the looming cookie apocalypse, ‘fully prepared’ publishers are going it alone, while others want to band together

    April 28, 2022
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