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Special Projects
Digiday+ Research
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1413
Results for ‘behavioral targeting’
Member Exclusive
Future of TV Briefing: A Q&A with NBCUniversal’s chief data officer John Lee
October 19, 2022
Future of Measurement
‘A very, very strategic moment’: In conversations about 2022 ad deals, first-party data takes center stage for more publishers
December 9, 2021
Member Exclusive
Media Buying Briefing: Omnicom’s OMD takes the next step in turning attention metrics into a valuable KPI for brands
November 22, 2021
Brand Safety
Twitter leads the third Media Responsibility Index, as Mediabrands/MAGNA mulls expanding beyond just social media
February 2, 2022
Member Exclusive
Media Briefing: A Q&A with The Atlantic’s Nicholas Thompson
April 21, 2022
Life Beyond the Cookie
Publisher and agency executives scrutinize email-based universal IDs as the third-party cookie’s long-term heir apparent
October 18, 2021
Sponsored
How advertisers are navigating advanced TV and premium video convergence
October 21, 2021
Equality and Opportunity
How media companies are trying to make their newsrooms as diverse as the markets they serve
March 30, 2022
Life Beyond the Cookie
Google considers switching FLoC to a topic-based approach, as exec acknowledges cookie replacement has fingerprinting potential
August 11, 2021
Member Exclusive
Media Briefing: How the pandemic did — and didn’t — change the media industry
March 11, 2021
Sponsored
Where publishing teams stand in their pursuit of third-party cookie alternatives
October 10, 2021
Gaming & Esports
Before Meta, there was Habbo: How social games laid the framework for the metaverse
November 3, 2021
Member Exclusive
Media Briefing: With the looming cookie apocalypse, ‘fully prepared’ publishers are going it alone, while others want to band together
April 28, 2022
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