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599
Results for ‘NBA’
Marketing on Platforms
Inside Linda Yaccarino’s first 12-months as X’s CEO
June 25, 2024
The Creator Economy
X is trying to entice content creators and former followers back with payouts
August 15, 2023
Español
Utilizando a las estrellas de la NBA, Goldfish compite por la atención de la generación Z en las plataformas streaming, TikTok e Instagram
October 28, 2022
Brands in Culture
Why luxury brands like Prada and Burberry are stepping into the sports arena
August 4, 2023
Beyond Ads
Kraft increases investment in its digital media mix with a focus on nostalgia and millennial parents
May 22, 2023
Member Exclusive
Marketing Briefing: ‘Flat is the new up’: Why 2023 hasn’t been the easiest year for agencies
November 14, 2023
Brands in Culture
El auge del fútbol en EE.UU. permite a la LALIGA North America ganar terreno en su marketing
April 9, 2024
Brands in Culture
Resumen del año: Messi, Shakira y Bad Bunny en lo mejor del marketing multicultural en 2023
December 20, 2023
Beyond Ads
DoorDash ups digital OOH marketing spend to boost recruitment
May 23, 2023
Brands in Culture
Critican a Jennifer López por lanzar Delola, ¿qué hay detrás del provechoso negocio de mezclar marcas de tequila y celebridades?
June 29, 2023
Business of TV
NewFronts Briefing: Samsung, Condé Nast, Roku focus presentations on new ad formats and category-specific inventory
May 1, 2024
Experimental Channels
A Zoom (kinda) but with athletes: How Hang Media hopes to attract Gen Z to sports in a way TV can’t
August 2, 2023
Modern Retail
El futuro de Nike sin Tiger Woods
January 10, 2024
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