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1308 Results for ‘Millennial Media’

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How brands are activating Gen Z and millennial TikTok audiences

August 18, 2022
Member Exclusive

Media Buying Briefing: Assembly wins aided by Stagwell’s Brand Performance Group

September 11, 2023
Brands in Culture

Inside NHL’s content strategy ahead of the Stanley Cup Finals

May 26, 2023
Equality and Opportunity

Black-owned publishers say they still suffer from discriminatory keyword blocklists, miscategorized content

November 7, 2023
Marketing on Platforms

Inside Northwestern Mutual’s TikTok crusade for the attention of younger shoppers

October 21, 2022
Strategizing for the Future

Why BuzzFeed might as well sell Complex

November 10, 2023
Subscriptions

The New York Times Cooking is letting readers taste test recipes over text to drive subscriptions

June 23, 2023
Brands in Culture

Arm & Hammer enlists TikTok influencers to help millennials, Gen Z with holiday laundry

November 28, 2022
Brands in Culture

‘As many eyes on the spot’: Moen is targeting millennial homeowners with new ads, innovations as the generation seeks their first homes

August 12, 2022
Marketing on Platforms

Why Lowe’s is focused on TikTok, Instagram expansion this holiday season

November 10, 2022
Marketing on Platforms

How Deloitte, PETA and The Sexton Single Malt capitalized on ‘The Walking Dead’ fandom for the series finale

December 12, 2022
Digiday @ Advertising Week

Resumen de la Semana de la Publicidad: Medios presentan a los especialistas del marketing sus métodos para aumentar y captar audiencias

October 19, 2023
Member Exclusive

Marketing Briefing: Why influencers are worried about crossing the actor’s strike picket line

July 25, 2023

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