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The great TID controversy takes another turn as Prebid moves to clarify its position 
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    779 Results for ‘"pivot to video"’
  • tv creature measuring height
    Member Exclusive

    ‘I don’t know if it’s ever going to die’: Advertisers grapple with the GRP’s grip on the TV and streaming ad market

    November 25, 2020
  • corona business trends
    Member Exclusive

    Media Briefing: How the pandemic did — and didn’t — change the media industry

    March 11, 2021
  • publisher ad business
    Member Exclusive

    Media Briefing: What four publishers’ latest earnings reports say about the media industry’s recovery

    August 19, 2021
  • Disney Studios
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    Major media reorganizations aim to bridge the divide to companies’ streaming futures

    October 14, 2020
  • Future of Work

    3D escape rooms, 1980’s-themed murder mysteries: Companies invest in virtual retreats

    October 12, 2020
  • tv
    Member Exclusive

    TV networks cut costs to confront shrinking profits amid streaming shift

    November 11, 2020
  • Christmas advertisers put ‘safe’ YouTube views at the top of their Christmas wish list
    Managing Through Crisis

    ‘It’s difficult to make the right call’: The many faces of the U.K.’s coronavirus-era Christmas advertising

    November 12, 2020
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    How the future of TV was reshaped by 2020

    December 16, 2020
  • Media

    ‘We have to grow this responsibly’: Tenderfoot TV co-founder Donald Albright on the podcasting’s bright (but consolidated) future

    August 25, 2020
  • Publishing in the Platform Era

    Facebook’s paying publishers directly. Is this the new normal?

    October 25, 2019
  • Beyond Ads

    ‘Without the luxury of time’: The Wall Street Journal rolls out new products for the fast-tempo ad market

    September 15, 2020
  • amazon
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    Deep Dive: How to grow e-commerce capabilities on Amazon

    December 15, 2020
  • The lead image is an illustration of a robot watching TV.
    The Programmatic Marketer

    ‘We’ll get briefs we couldn’t access before’: Inside Channel 4’s push for programmatic advertisers

    August 11, 2020
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