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4895
Results for ‘ trends’
Member Exclusive
Digiday+ Research: Agencies think their companies will fare better than the industry in 2023
January 10, 2023
Brands in Culture
Heineken takes its non-alcoholic beer to the Super Bowl as competition to be the category leader brews
January 18, 2023
Navigating Economic Instability
Magna raises 2023 revenue forecast to $337 billion, boosted by retail media and digital
September 21, 2023
Looking Back/Ahead to 2024
Por qué el primer tráiler de Grand Theft Auto 6 podría ser el mayor momento de marketing de los videojuegos de 2023
December 6, 2023
Evolving Agencies
Fragmented media landscape changes what clients expect from PR agencies
March 13, 2023
Member Exclusive
Digiday+ Research deep dive: Google dominates in both marketing spend and confidence on the buy side
March 13, 2023
The Creator Economy
Marketers seek agency-of-record relationships with influencer agencies as influencer marketing matures
January 31, 2023
Member Exclusive
Future of TV Briefing: How the future of TV has shaken out so far in 2023
July 5, 2023
Member Exclusive
Media Briefing: Some publishers are ‘cautiously optimistic’ about Q2 while media buyers say ad spend is similar to Q1
April 13, 2023
Navigating Economic Instability
Ad tech’s cash crunch: Rising interest rates, late payments and financial uncertainty
October 9, 2023
Brands in Culture
Despite lowered trust in social platforms (especially news), Horizon Media study finds steady usage
August 17, 2023
Strategizing for the Future
Behind Carlsberg’s new agency and marketing plan
July 21, 2023
Digiday @ Cannes
Execs differ on what form AI will take in their companies at Cannes — but agree it will have a place
June 23, 2023
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