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875 Results for ‘ Nielsen’

Evolving Agencies

Dentsu Americas’ new CEO Michael Komasinski: AI could be a differentiator among holdcos

July 17, 2023
Member Exclusive

Future of TV Briefing: How the future of TV shaped up in 2022

December 21, 2022
The Programmatic Publisher

DCN explores the future of TRUSTX, including a partnership with tech-giant Akamai, as dealmaking (slowly) heats up

September 21, 2023
The 2024 Notebook

2024 will see the start of the ad-supported streaming war

January 2, 2024
Member Exclusive

Future of TV Briefing: Why CTV ad sellers are adopting universal IDs like Unified ID 2.0

February 14, 2024
The Creator Economy

What Shein’s misstep means for the influencer marketing industry

June 30, 2023
Member Exclusive

Future of TV Briefing: Streaming ad sellers need supplementary inventory sources

January 25, 2023
Español

Los Agentes Latinos del Cambio: el verdadero poder del marketing está en la diversidad de sus estrategas

December 11, 2023
Member Exclusive

Future of TV Briefing: Inside Netflix’s ongoing talks with agency executives about its ad-supported plans

August 17, 2022
Member Exclusive

Future of TV Briefing: The market for TV and streaming shows is in a correction period

November 16, 2022
Member Exclusive

Future of TV Briefing: The 2024 glossary

August 7, 2024
Member Exclusive

Future of TV Briefing: Why measurement costs could slow TV ad industry’s currency changeover

June 8, 2022
Business of TV

Netflix unveils its ad-supported product

October 14, 2022

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