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703 Results for ‘ NBC’

Publishing in the Platform Era

NBC News Snapchat show ‘Stay Tuned’ averages 25-35m viewers

January 18, 2019
Publishing in the Platform Era

After sluggish starts, more publishers are finding Snapchat a moneymaker

October 26, 2019
Beyond Ads

After turning down new funding amid employee exodus, HQ trivia pushes in-app subscriptions

July 22, 2019
Publishing in the Platform Era

Inside the development of CNN’s new Facebook-funded Watch show, ‘Go There’

July 29, 2019
Publishing in the Platform Era

How publishers are using TikTok, the latest hot app

April 23, 2019
Media

Everything you need to know about Firework, the TikTok competitor Google wants to buy

October 9, 2019
Member Exclusive

‘Solution in search of a problem’: Shoppable video ads struggle with adoption issues

May 10, 2019
Marketing on Platforms

TikTok is testing interest-based ad targeting

June 4, 2019
Future of TV

‘To sell more TVs, we need to have better TV content’: Why Vizio is trying to standardize addressable TV advertising

July 24, 2019
Marketing

Why the NHL took its digital media buying in-house

April 4, 2019
Future of TV

Sports Illustrated’s OTT channel will stream full Liverpool FC matches on replay

January 24, 2019
Retail Revolution

Why DTC mattress brand Purple is spending more money on TV

July 1, 2019
Future of TV

One year in, NBCUniversal’s cross-platform measurement framework CFlight shows promise

April 19, 2019

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