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7872 Results for ‘ Creativity’

Beyond Ads

Inside the NFL’s youth-focused social strategy

September 28, 2022
The Creator Economy

After years of caution, pharma advertisers are embracing influencer marketing

May 3, 2024
Retail Revolution

Target’s ad business had a good year, but can it become a retail media powerhouse?

March 17, 2025
The Business of AI

Marketers have a new audience to worry about — large language models

December 20, 2024
Experimental Channels

What Maybelline’s ‘faux OOH’ ads say about the future of advertising in augmented reality

August 11, 2023
The Creator Economy

How Polaroid is using influencers to pitch analog imperfection to Gen Z

August 9, 2023
The Business of AI

‘Everything is AI now’: Amid AI reality check, agencies navigate data security, stability and fairness

July 15, 2024
Subscriptions

The Athletic to raise ad prices as it paces to hit 3 million newsletter subscribers

April 30, 2024
Sponsored

WTF is Creative Refresh?

February 19, 2022
The Business of AI

How AI shaped the 2024 election: From ad strategy to voter sentiment analysis

November 5, 2024
Strategizing for the Future

How independent agencies grow their sports practices

August 20, 2024
Marketing on Platforms

Twitter’s appointment of Linda Yaccarino as CEO signals the social network’s desire to win back brands

May 15, 2023
Evolving Agencies

Why media agencies are developing finance-based marketing and business intelligence expertise

July 10, 2024

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