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7872 Results for ‘ Creativity’

Member Exclusive

Media Buying Briefing: Overheard at DPMS — How agencies grapple with AI in programmatic

December 8, 2025
Sponsored

Brands are optimizing video production to drive user acquisition

March 20, 2023
Digiday+ Media Buying Briefing

Media Buying Briefing: Are holdcos at a tipping point, or is this just another bump in the road?

July 14, 2025
The Business of AI

Agencies are concerned about how much to trust generative AI

August 3, 2023
Digiday @ Cannes

Inside Publicis Groupe’s closed-door Cannes AI push

June 17, 2024
Agency Culture

Agencies call foul as Google reps play hardball with AI pitches to clients

March 28, 2025
Marketing on Platforms

Why B2B marketers are advertising more like consumer brands to break through a crowded marketplace

April 19, 2024
Member Exclusive

Marketing Briefing: Pop-Tarts and Cheez-Its’ buzz prove why mascots still matter for big brands

January 9, 2024
Member Exclusive

Marketing Briefing: Why BMW, Fender and Saint Laurent are hoping people will watch their short films — but some marketers are skeptical

May 16, 2023
Member Exclusive

Marketing Briefing: Madison Avenue, Hollywood get closer, with marketers more ‘open to bigger investments’ in entertainment

March 5, 2024
Digiday @ Advertising Week

Advertising Week Briefing: Marketers, agency execs were abuzz about generative AI, brand IP

October 20, 2023
Equality and Opportunity

As DE&I efforts stall, Pinterest expands Inclusion Fund for underrepresented creators

June 12, 2024
Member Exclusive

Media Briefing: How Dow Jones is developing an AI model to help its planning team respond to advertisers’ RFPs

October 3, 2024

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