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GLP-1 draws pharma advertisers to double down on the Super Bowl
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SHAPING WHAT’S NEXT IN MEDIA
Last chance to save on Digiday Publishing Summit passes is February 9
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Media
Media
‘Can it be done quickly?’: Publishers find speed essential as ad budgets pop up
June 11, 2020
Media
‘The definition of local changes’: As America staggers reopenings, location-targeting becomes a top advertiser priority
June 11, 2020
Member Exclusive
Bottom-up revolt: How media’s ‘super-empowered individuals’ will drive change
June 11, 2020
The Programmatic Publisher
New Google ‘confirmed clicks’ plan could depress publisher revenue
June 10, 2020
Member Exclusive
How Bloomberg Media is managing churn and retaining subscribers
June 10, 2020
Managing Through Crisis
Spared for now, large publishers live in fear of Amazon commission cuts
June 10, 2020
Managing Through Crisis
‘It’s a dangerous time to go dark’: Advertisers prepare for an uncertain summer
June 10, 2020
Marketing on Platforms
Advertisers eye in-game ads as audiences swell in lockdown
June 9, 2020
Media
As brand advertising budgets get pinched, publishers pivot to cater to direct response
June 9, 2020
Member Exclusive
‘Over-inflating their importance’: Why many marketers are wrong-footed on race
June 9, 2020
Equality and Opportunity
Teen Vogue editor-in-chief Lindsay Peoples Wagner on ‘long, sustainable change’
June 9, 2020
Media
‘Still dreadful, but trending in the right direction’: Digital ad spend began recovering in May
June 8, 2020
Future of Work
‘Never let a good crisis go to waste’: Publishers set for a second wave of layoffs
June 8, 2020
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