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Special Projects
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Marketing
Brands in Culture
‘Make it bigger and better’: A day in the life of Buick’s marketing director before the Super Bowl
February 3, 2017
Marketing on Platforms
Chase has a 10-person ‘newsroom’ delivering financial tips and advice
February 3, 2017
Glossy
The future of the American mall
February 2, 2017
The Creator Economy
Marketers express hope for a more pro-business FCC under Ajit Pai
February 2, 2017
Marketing
Power chords and product reviews: A day in the life of Fender’s head of digital
February 2, 2017
Marketing on Platforms
How Avocados from Mexico recruits 100,000 ‘brand ambassadors’ for the Super Bowl
February 2, 2017
The Programmatic Marketer
Quiz: Can you pass Havas’ programmatic quiz?
February 1, 2017
Agency Culture
Opinion: ‘Growth-hacking’ is stupid. Try customer hacking
February 1, 2017
The Programmatic Marketer
How Havas trained 5,000 people in programmatic
February 1, 2017
Marketing on Platforms
Truffle Pig’s Paul Marcum: Snapchat can break Google-Facebook duopoly
February 1, 2017
Glossy
Gucci campaign offers questionable salve for fashion’s diversity problem
February 1, 2017
The Confessions
‘A lot of it is taped together’: Confessions of an ad tech software engineer
February 1, 2017
The Programmatic Marketer
‘It’s hard to find thinkers and doers’: The challenges of hiring programmatic experts
January 31, 2017
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