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  • Football club trails its rivals online but won’t rush how it uses fan data to make money.
    Content & Commerce

    How German football club Bayer Leverkusen doubled its online following

  • Media

    Same title, different job: The rise of the chief media officer

  • Huawei is building its first digital marketing team for Europe.
    Media

    Huawei is building its first digital marketing team in Europe

  • What GDPR means for Panasonic’s B2B marketing
    Data Regulation

    What the GDPR means for Panasonic’s B2B marketing

  • TUI is using its content hub to protect its SEO ranking after rebrand
    Content & Commerce

    TUI is using its content hub to protect its SEO ranking after rebrand

  • German football adds AR feature to iOS app, says tech is key to fan growth and merchandising sales.
    Experimental Channels

    Bayern Munich’s AR push starts from its app

  • Agency Culture

    UK media agencies are facing a leadership crisis

  • Media

    Amazon’s power pushes CPG brands to look to e-commerce alternatives

  • Often retailers aren’t the fastest to get money back to customers, which makes them hesitant to buy.
    Content & Commerce

    Asos sees potential in visual search to drive sales

  • Just Eat has a problem with TV metrics but is working on a fix.
    Future of TV

    How food delivery service Just Eat is making TV work for customer acquisition

  • Frampton’s exit is the latest exit in a string of senior departures from the holding group.
    Agency Culture

    Havas UK CEO Paul Frampton to leave the group later this year

  • European football chiefs are worried broadcasting big games on social networks could dent its TV revenue.
    Future of TV

    Facebook looks to emerging markets for streaming rights to sports

  • GDPR
    Media

    The truth is most marketers are OK with the duopoly

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