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GLP-1 draws pharma advertisers to double down on the Super Bowl
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SHAPING WHAT’S NEXT IN MEDIA
Last chance to save on Digiday Publishing Summit passes is February 9
SECURE YOUR SEAT
Seb Joseph
Seb Joseph
Media
Two years after the ANA’s report, a cloud still hangs over media transparency
The Confessions
‘If you tell your agency to chase price, then that’s what they’ll do’: Confessions of a former agency exec
Agency Culture
How UK agencies will celebrate England’s World Cup semifinal
Media
‘It’s a learning curve’: Marketers scramble to dodge GDPR liability
Data Regulation
Dire predictions aside, GDPR didn’t kill ad retargeting (it’s growing)
Media
Formula One to bring streaming service to Amazon Prime
Future of TV
‘Netflix and Amazon are complementary’: Sky CEO downplays OTT threat to paid TV
Media
‘Like having a lawyer in the room’: Agencies are turning advertisers’ angst about spending on Amazon into an opportunity
Marketing on Platforms
Football chiefs look to each other to counter the duopoly
Retail Revolution
Lego eyes Amazon for a larger slice of retail search budget
The Programmatic Marketer
How Nissan is wrangling its data in Europe
Data Regulation
A month after GDPR takes effect, programmatic ad spend has started to recover
Publishing in the Platform Era
England football bosses are testing a daily YouTube show at the World Cup
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