Seb Joseph

Seb Joseph

The Programmatic Marketer

‘Unknown delta’: Advertisers push again for transparency in programmatic ad buying
Media

Amazon’s ad business grows 44% during the first quarter
Gaming & Esports

With races on hold, Formula One’s esports boss steps into the spotlight
Media

‘Cash flow is king’: Advertisers are making agencies wait longer for payments
The Programmatic Marketer

Publishers continue to see coronavirus coverage blocked by advertisers
Media

‘It will be a big footprint in our marketing’: BMW is pouring money into esports
Media

YouTube’s latest brand suitability targeting updates could cost content creators
Media

‘An important moment to show up’: How Converse approaches pandemic marketing
The Creator Economy

Production problems are leading marketers to try crowdsourcing marketing again
Media

The shift to in-house marketing faces its stress test
Media

‘It’s still niche’: Esports see audience surge, more tepid ad demand
Marketing

How marketers grapple with shrinking budgets amid coronavirus pandemic
The Confessions

‘There’s a tremendous amount of uncertainty’: Confessions of a chief media officer

<
1
…
61
62
63
64
65
…
100
>