Seb Joseph

Seb Joseph

Member Exclusive

Pitch deck: How Snapchat is pitching its ad offering to European agencies
The Confessions

‘There’s a certain disdain’: Confessions of a former agency exec on sexism at work
Future of TV

Direct Line Group is shifting digital ad spending to targeted TV ads
Media

‘It’s like a game of whack-a-mole’: Rebates persist in ad buying
The Programmatic Marketer

Why supply-path optimization hasn’t lived up to its promise
WTF Series

WTF is SupplyChain Object?
The Programmatic Marketer

To reduce auction duplication, buyers start to enforce sellers.json
Media

Advertisers are pushing the limits of how they make money from agencies
The Programmatic Marketer

From critic to believer: How Martin Sorrell changed his tune on Google and Facebook
Marketing on Platforms

‘Still test and learn’: TikTok’s European business expansion
Media

With a new leader, GroupM embarks on a turnaround plan
Media

How the Minnesota Vikings target social media fans outside the US
Future of TV

‘There’s no excuse for a wild west industry’: Ad buyers bemoan measurement of esports audiences

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