Seb Joseph

Seb Joseph

Marketing on Platforms

‘We don’t post much organic content’: Pepsi sees TikTok as a pay-to-play platform
Life Beyond the Cookie

Google’s privacy plan brings changes, but not as many as marketers think
The Programmatic Marketer

‘The elephant in the room’: Companies persist with fingerprinting as a workaround to Apple’s new privacy rules
Marketing

‘Neutral in the supply chain’: Industry arbiter Ebiquity attempts a turnaround
Brands in Culture

Game developer Electronic Arts produces shows to expand reach ‘as a media business’
The Programmatic Publisher

‘Still a viable proposition’: PubMatic CEO on plans to grow beyond a commoditized market
The Programmatic Marketer

‘A V-shaped recovery’: Slow recovery ahead for mobile marketers post-Apple tracking crackdown
Life Beyond the Cookie

The Digiday Privacy Glossary: What it all really means
Life Beyond the Cookie

So FLoC trials are delayed in Europe thanks to GDPR. Now what?
Brands in Culture

‘The situation is the same as it was last year’: Black creators say TikTok’s problems with race and diversity persist
The Programmatic Marketer

Here are 5 common Apple privacy crackdown myths, debunked for concerned marketers
The Confessions

‘Our place in the value chain could be diminished’: Confessions of a publisher exec on the future of user-level identifiers
Life Beyond the Cookie

‘This isn’t an easy topic to understand’: Google’s identifier forces ad tech to make some hard choices

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