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Dotdash Meredith’s rebrand to People Inc. formalizes a post-search media strategy
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Digiday Publishing Summit: Prices rise Aug. 5
Hear from execs at The New York Times, Thomson Reuters, Trusted Media Brands and many others
SECURE YOUR SEAT
Michael Bürgi
Michael Bürgi
Digiday @ Cannes
Cannes Podcast: PHD’s Philippa Brown on transforming the media agency to serve clients more effectively
Marketing
When CEOs feel supported by CMOs to help lead, both tend to benefit, report
Evolving Agencies
Why this B2B agency group is adding account-based marketing expertise to its roster
Experimental Channels
The ‘first inning’ of Web3 finds media agencies cautiously testing to stay ahead of potential consumer adoption
Member Exclusive
Media Buying Briefing: Early movers buy upfront at single-digit rate increases as sellers accommodate on ‘options’
Member Exclusive
Media Buying Briefing: Sustainability once again takes center stage across digital media
Future of Measurement
Havas Media Group bumps up its commitment to attention metrics, which is linked to positive emissions and sustainability
Business of TV
The Rundown: Five (new) questions to ask about Netflix’s ad-supported plans
Member Exclusive
Media Buying Briefing: Sparked up by data, new advertisers buy into cannabis marketing
Retail Revolution
The Rundown: As e-commerce grows, the eCommFronts address data and communication issues
Life Beyond the Cookie
Can contextual provide a better solution than cookie-replacement options, asks the MMA
Evolving Agencies
How this founder evolved the agency he started in 9th grade into an incubator for new brands
Digiday+ Media Buying Briefing
Media Buying Briefing: Four takeaways on Upfront Week from a buyer’s perspective
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