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Brands’ interest in “Grand Theft Auto” is mounting — but questions about brand safety remain
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12 SPOTS LEFT:
Join us at the Digiday Publishing Summit from March 24-26 in Vail
VIEW EVENT
Michael Bürgi
Michael Bürgi
Equality and Opportunity
Q&A: How minority-owned Direct Digital Holdings helps media buyers and ad tech embrace diverse investment
Member Exclusive
Media Buying Briefing: M&A shows no signs of letting up despite economic headwinds
Agency Culture
Una agencia ofrece una nueva herramienta de optimización mientras los anunciantes de automóviles buscan el equilibrio adecuado de gasto
Evolving Agencies
Agency offers up new optimization tool as auto advertisers seek the right balance of spend
Future of Measurement
As outcomes become a preferred metric, Disqo hopes to corner the market with its new tool
Member Exclusive
Media Buying Briefing: How the recession is affecting independent agencies
Future of Measurement
How Geopath is trying to capitalize on OOH’s moment in the sun by updating and aligning industry measurement
Member Exclusive
Media Buying Briefing: Meet the People hopes investment in blockchain-based zero-party data pays off
Evolving Agencies
GroupM wants to lead the industry on decarbonization efforts — will other media agencies follow?
Brand Safety
How Dentsu’s new global brand assurance chief uses ‘radical collaboration’ to tackle responsibility and suitability
Evolving Agencies
Stagwell buys Apollo Program to boost first-party data, SaaS offerings
Member Exclusive
Media Buying Briefing: How will programmatic investment ride out the recession?
Evolving Agencies
With a heavy emphasis on data science and attribution, Mediastruction finds traction with mid-market clients
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