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Kristina Monllos
Kristina Monllos
The Confessions
‘It’s cutthroat’: Confessions of a commercial producer
Marketing
‘Overhead’: Why marketing is still seen as a cost-center
Marketing on Platforms
Streetwear subscription company ThreadBeast is now spending half its media budget on Instagram
Marketing
‘Everything is political’: As Ogilvy internal turmoil continues, agencies grapple with a new market reality
Marketing on Platforms
Inside Chipotle’s TikTok strategy
The Confessions
‘There are so many things that just keep getting chipped away’: Confessions of a production company exec
Marketing on Platforms
With new conversion data tool and product updates, Pinterest solidifies pitch to advertisers
Retail Revolution
‘Time for adland to make the switch’: Allbirds may no longer be the unofficial shoe of the ad industry
Marketing on Platforms
Water brand Liquid Death is now testing physical retail
Marketing
One year after merger, Tuft & Needle is bringing a DTC approach to Serta Simmons
Marketing on Platforms
Brands want to take back control of their platform accounts
Marketing on Platforms
‘We can’t reach in-house talent on weekends’: Brand marketers sound off on in-house agencies and Facebook
Agency Culture
‘The climate has changed’: Agencies are finding more young employees report burnout
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