Kristina Monllos

Kristina Monllos

Marketing

‘More dollars to experiential’: Why Walmart is still using experiential marketing to pitch Walmart+ — even during coronavirus crisis
Member Exclusive

‘Don’t have the luxury of doing good’: The age of dissonance continues at this year’s ANAs — and beyond
Future of Work

‘Show we’re listening’: Why agencies are lending office furniture, offering WiFi stipends to employees as new pandemic-era perks
Managing Through Crisis

‘Race to deliver’: Pernod Ricard CMO Pam Forbus on a new anti-hate speech initiative and how the coronavirus changed the company’s marketing
Marketing

Ahead of the ANA conference, marketers take stock of coronavirus-induced changes to consumer behavior
Member Exclusive

‘This could happen to you tomorrow’: Why agencies need to take note of client exits at The Richards Group
Future of Work

‘Powerful for industry networking’: With in-person meetings still on hold, ad talent job hunters turn to Twitter
The Confessions

Confessions of a media buyer: Facebook updates have ‘wrecked the ad platform on the backend’
The Creator Economy

‘Bring in the younger generations’: Inside Travelers’ influencer marketing strategy
Member Exclusive

‘Stop asking for a ‘viral’ anything’: Why Ocean Spray’s successful meme can’t be replicated
Brands in Culture

‘More pressure’ to understand how people are shopping: How Clorox is evolving its DTC strategy
Future of Work

‘America’s most complicated Election Day yet’: Why some ad agencies are taking a new approach to time off to vote this year
Marketing on Platforms

‘See the brand in a different way’: Why Shapermint is planning to scale television advertising in November

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