Kimeko McCoy

Kimeko McCoy

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Marketing Briefing: Marketers find value in new channels ahead of this unusual back-to-school season
The Confessions

‘Look at my pie chart’: Confessions from two agency execs of color on the diversity progress still to be made by the ad world in 2021
Agency Culture

‘We’re Black all year, all day’: Art collective turned creative agency talks accountability in 2021
Brands in Culture

‘Everything is open to us’: Why Krystal’s CMO is returning for seconds at the fast-food brand
The Creator Economy

As NIL era arrives, marketers find an influencer playbook
The Confessions

‘None of the wins from my previous review were acknowledged’: Confessions of an account exec and working mom on annual reviews
Marketing on Platforms

Not chasing every dollar: What Pinterest’s new weight loss ad policy means for advertisers
The Creator Economy

Why video conference app Webex is betting big on influencer marketing
Marketing on Platforms

‘A symbiotic relationship’: Why social media platforms are getting in front of the growing creator economy
Agency Culture

‘We are also living and walking through it’: Black diversity execs weigh in on changing DE&I leadership, intersectionality
Marketing on Platforms

Platforms roll out tipping features, vying for user engagement and ad dollars
Marketing on Platforms

Why a pet insurance brand pivoted to earned media for brand awareness during the pandemic
Marketing on Platforms

Cheat Sheet: Twitter rolls out Fleet ads, testing full-screen advertising

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