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Ad tech’s economy depends on float — and it’s getting pricier to keep it moving
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12 seats left:
Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit
SECURE YOUR SEAT
Jessica Davies
Managing editor
Jessica Davies
Managing editor
The Programmatic Publisher
Inside The New York Times’ international programmatic strategy
Publishing in the Platform Era
Vogue takes ‘hub and spoke’ approach to Snapchat editions in Europe
Media
Deloitte Digital’s mobile chief Ilicco Elia isn’t Mr. Corporate
Publishing in the Platform Era
How MTV does Facebook Live across Europe
Subscriptions
The Financial Times uses events to fight subscriber churn
The Confessions
Confessions of a platforms exec: Marketers beware of handing over data to agencies
Media
How CNN told the story of London’s Grenfell Tower fire on mobile platforms
Agency Culture
Agency execs share their favorite podcasts
Publishing in the Platform Era
Why Bleacher Report narrowed the focus of its UK Instagram
Media
French publishers are joining forces to take on Google and Facebook
The Programmatic Publisher
Dennis is trying to use blockchain to improve programmatic transparency
Publishing in the Platform Era
Inside Axel Springer’s WhatsApp experiment to get teens into politics
Beyond Ads
The Economist is helping advertisers find Economist readers off its properties
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