Antoinette Siu

Antoinette Siu

Member Exclusive

Media Buying Briefing: What if ChatGPT could replace a media planner?
Retail Revolution

How retail media is creating a ‘Bermuda Triangle’ relationship between retailers, marketers and media agencies
The Creator Economy

How media agencies are tightening brand safety and transparency measures as influencers tap AI
Strategizing for the Future

Why Publicis Sapient’s CMO is mandating that teams use generative AI
Content & Commerce

Video commerce platform Firework tests generative AI with The Fresh Market
Content & Commerce

Although Meta’s ad revenue is recovering, retail media may prove its biggest competition
The Commerce Media Era

How live shopping is shaping the future of retail
Evolving Agencies

Why Stagwell’s Mark Penn sees AR and AI as the biggest disruptors to the industry
Content & Commerce

Agencies partner with platforms like Instacart as retail competition increases
Member Exclusive

Media Buying Briefing: How ChatGPT and creators will transform media agency AI strategies
Strategizing for the Future

What marketers need to know about ‘Generation Zennial,’ from social media to buying habits
Experimental Channels

Agencies’ reignited AR, VR forays could create new ways to measure consumer engagement
Member Exclusive

Media Buying Briefing: Reddit expands outreach to independent agencies as its ad revenue rises

<
1
…
12
13
14
15
16
…
20
>