Life Beyond the Cookie
A comprehensive view of how the ad industry at large is preparing for the loss of the third-party cookie.
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Brands turn to loyalty programs to ease into a post-cookie world
April 2, 2021 • 4 min read -
WTF is the difference between deterministic and probabilistic identity data?
April 1, 2021 • 5 min read -
Connected TV faces its own identity crisis with the IP address’s future in doubt
March 31, 2021 • 4 min read -
The Digiday Privacy Glossary: What it all really means
March 29, 2021 • 4 min read -
So FLoC trials are delayed in Europe thanks to GDPR. Now what?
March 26, 2021 • 5 min read -
WTF can advertisers actually do with first-party data in Google’s Privacy Sandbox?
March 23, 2021 • 6 min read -
Third-party cookie replacements fall short of consent and transparency promises
March 22, 2021 • 6 min read