Podcast: Billboard’s Shira Brown on premium video and Snapchat for grown-ups
• July 13, 2017 •
On this episode of the Visionaries Podcast, we sat down with Shira Brown, head of video partnerships for Billboard and the Hollywood Reporter. We talked about how publishers are handling the Facebook/Google duopoly, how established brands can navigate Snapchat, the power of premium video to drive engagement for two iconic trades.
More from Digiday
Fox strikes revenue-doubling Roku deal
June 15, 2026
The media company is set to acquire streamer in $22 billion stock-and-cash purchase. But it will keep its own properties like Tubi separate.
The official judgmental map of Cannes Lions 2026
June 15, 2026
This map won’t tell you where to go during Cannes Lions. It will tell you where you actually are.
WTF is vector-based ad targeting?
June 15, 2026
Traditional text-based ad targeting will always have its place. But in an ad marketplace run by AI agents, it may need to be replaced as the primary method of aiming ads.