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In Graphic Detail: The scale of the challenge facing publishers, politicians eager to damage Google’s adland dominance
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Digiday+ Future of Marketing Briefing
The Future of Marketing Briefing covered the latest in marketing for Digiday+ members.
Member Exclusive
Marketing Briefing: ‘Success is tied to its creators’: As TikTok offers ad rev sharing, it courts creators and recognizes its shift to entertainment platform
May 10, 2022
Member Exclusive
Marketing Briefing: Marketers are going all in on metaverse marketing, but is it premature?
May 3, 2022
Member Exclusive
Marketing Briefing: ‘Marketers are wary’ of Elon Musk’s Twitter takeover
April 26, 2022
Member Exclusive
Marketing Briefing: Why staff turnover has become a more important metric for agencies pitching clients as the pursuit of new business evolves
April 19, 2022
Member Exclusive
Marketing Briefing: ‘Build for the future’: Marketers and agency execs want to make their advertising work for social commerce
April 12, 2022
Member Exclusive
Marketing Briefing: As brands increase prices citing inflation, marketers work to figure out how to communicate those hikes
April 5, 2022
Member Exclusive
Marketing Briefing: ‘Jingles just work’: Why marketers are tapping celebs like Doja Cat, Pusha T and Charlie Day for songs
March 29, 2022
Member Exclusive
Marketing Briefing: How InTandem, a growth marketing program for minority founders, is aiming to solve for inequality in the startup space
March 22, 2022
Member Exclusive
Marketing Briefing: When it comes to NFTs, brands should prioritize utility over headlines since ‘consumers don’t care if brands participate’
March 15, 2022
Member Exclusive
Marketing Briefing: As brands and agencies pull out of Russia, ripple effects of the Ukraine invasion continue in the ad world
March 8, 2022
Member Exclusive
Marketing Briefing: ‘The situation is ever-evolving’: Advertisers pivot, pause ad placements and creative amid invasion of Ukraine
March 1, 2022
Member Exclusive
Marketing Briefing: Q&A with inclusive marketing strategist Lola Bakare on Black History Month and how brands should not be ‘just about getting it done’
February 22, 2022
Member Exclusive
Marketing Briefing: Why marketers are using sweepstakes, prizes to gamify their Super Bowl advertising
February 8, 2022
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