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1327 Results for ‘translation’

Future of Measurement

CreatorIQ develops metrics showing the return on influencer marketing

July 12, 2023
Member Exclusive

Future of TV Briefing: Why a creative ID system could save the streaming ad market ‘millions of dollars’

February 7, 2024
Gaming & Esports

How TikTok is using data to convince gaming brands to spend on the platform

October 27, 2023
The 2024 Notebook

How media execs are bracing for another year of ad turmoil while finding the bright spots

January 4, 2024
Business of TV

NewFronts Briefing: Samsung, Condé Nast, Roku focus presentations on new ad formats and category-specific inventory

May 1, 2024
Member Exclusive

Media Buying Briefing: How media agencies are preparing for Google’s third-party cookie to go away – actually this time

November 13, 2023
WTF Series

WTF are made-for-advertising sites (MFAs)

September 18, 2023
Content & Commerce

What publishers and advertisers want from Microsoft’s new chat ads API

May 11, 2023
The Business of AI

Publishers push for negotiations with generative AI companies, tout new uses in latest earnings calls

August 15, 2023
Brands in Culture

Brands take their intellectual properties to Hollywood — with marketing mixes to go along with them

July 7, 2023
Member Exclusive

Digiday+ Research deep dive: YouTube investments pay off for publishers’ brands, revenues

August 17, 2022
Evolving Agencies

Infillion launches media buying product for executing up and down the funnel across platforms

March 21, 2023
Member Exclusive

Media Briefing: Publishers pitch women’s sports as advertiser interest grows

June 27, 2024

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