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GLP-1 draws pharma advertisers to double down on the Super Bowl
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SHAPING WHAT’S NEXT IN MEDIA
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2520
Results for ‘tiktok’
Marketing on Platforms
Magna research: The do’s and don’ts of native and repurposed advertising on TikTok
August 10, 2022
Brands in Culture
ESPN y Pizza Hut experimentan con otras pantallas en una jugada para el público más joven durante March Madness
March 16, 2023
Member Exclusive
Media Buying Briefing: Where media agencies will focus their energies this year
January 2, 2023
Navigating Economic Instability
Mythbuster: an ad recession’s biggest misconceptions
December 26, 2022
Member Exclusive
Future of TV Briefing: Inside the measurement issues roiling this year’s upfront market
July 16, 2025
Marketing on Platforms
As midterm political spending outpaces 2020, streaming and TikTok become the focus
August 26, 2022
The Programmatic Marketer
‘Trust issue is the core’: Marketers balance skepticism with utilization of AI-media buying on platforms
June 12, 2023
Experimental Channels
‘No other platform will be Twitter’: Marketers aren’t sold on Twitter alternatives just yet
January 17, 2023
Glossy
Con su estilo cowboycore, Beyoncé presenta una marca clásica a los jóvenes compradores
February 23, 2024
Modern Retail
Para adaptarse a los movimientos de belleza limpia y vegana, las grandes marcas están reformulando los ingredientes
July 17, 2023
Sponsored
How brands are activating Gen Z and millennial TikTok audiences
August 18, 2022
The Creator Economy
How Polaroid is using influencers to pitch analog imperfection to Gen Z
August 9, 2023
Member Exclusive
Digiday+ Research: Is Google’s value to brands past its prime with holiday shopping underway?
December 12, 2023
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